Landmark hotel in the newly built St James Quarter retail mall in central Edinburgh. The controversial architectural design, with the distinctive, spiral shape of the 12-storey "ribbon building" is visible above historic New Town rooftops and from nearby Calton Hill.
The W Edinburgh comprises of three distinct buildings, two new and one historic, with highlights being a rooftop deck with 360° views, including across to Calton Hill.
Swish design is the watchword in the general decor from hotel rooms to the drinking-dining spots on the top floors and panoramic terraces: fusion restaurant SushiSamba offers a blend of Japanese, Brazilian and Peruvian culture and cuisine, the W Lounge reimagines Gaelic cuisine, and a Brazilian-inspired speakeasy named João’s Place music, has music and cocktails.
W Hotels Sound Suite recording studio is a first for the UK and the second in Europe.
The hotel also has an Away spa, fitness centre, and five meeting rooms for hire on two levels. It also operates a 24-hour business centre, branded as "Wired".